Selected work
The work, in production.
Five case studies, three case notes, and the live sites you can click through right now. The framework is portable. The wiring is not.
Outfitter · Full stack
Bowman Fly Fishing
From word-of-mouth and a phone to booked out: site, booking capture, voice agent, retention.
4× revenue in one year →
Co-founder · Marketplace
Homegrown
Online farmers’ market for cottage food vendors. Product, growth, and the AI ops behind both.
The venture I co-own →
Founder · Productized service
Driftline
Marketing engine for fly-fishing guides: site, ads, rebooking. Built and run end-to-end.
One operator, whole product →
Local service · Atlanta
Horizon Hygiene
Exterior cleaning company: site, Meta ads, CRM, and a voice agent answering the phone.
The whole growth stack, run for them →
The turnaround file
Bella Cottage: $770K → $3.5M.
A DTC home goods brand with a healthy product and a broken funnel. Twelve months later: 4.5× revenue, and the team owns the keys.
Case notes
Shorter entries, same shape.
Past work and engagements under NDA get a note instead of a tour.
- i.FundEasy — +58% growth through a fintech turnaround, operating stack rebuilt underneath.Fintech · past
- ii.Spiritus — a coaching co-pilot inside a 21-year firm.Coaching · Live
- iii.Confidential — embedded with a $125M Inc 5000 B2B SaaS right now.Under NDA